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573.875.1099
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Radio
KCLR – Clear 99
KTXY – Y107
KCMQ – Classic Rock
KSSZ – The Eagle
KTGR – ESPN Radio
KATI – Kat Country
KWOS – News Radio
KFAL – The Big 900
KZWV – The Wave
Springfield, MO Radio
Radio Advertising Guide
Magazine
Inside Columbia Magazine
Boom! Magazine
CEO Magazine
Custom Publishing
Digital
Website Design & Development
Inbound Marketing Services
Geofencing & Targeted Display
SEM
Over-The-Top (OTT) Video
Social Media
E-Blasts
Creative
Logos & Branding
BrandsFormation
Design Services
Photo & Video
Voicework
Jingles
Blog
Free Ebooks
Careers
Advertise
About Us
Contact
573.875.1099
Contact Us
Make a Payment
Missouri Marketing Resource Blog
Don’t Be Boring: An Exercise in Marketing with Emotion
Debunking Demographic Bias: Marketing to Millennials is a Smart Idea
120 Years Young and Going Strong: Radio Matters
250,000 Reasons Why We Support the Children's Miracle Network Every Year
The Top 10 Reasons To Sponsor The Children’s Miracle Network Radiothon
Where Did the Murder Hornets Go? How to Stay Relevant in 2021
WORLD RADIO DAY: Radio Rocks. Don't Believe Us? Hear It From Our DJs. [VIDEO]
5 of 12 Causes of Advertising Failure: Improper Use of Passive Media
Play Ball! Sports Marketing and the Pandemic
Success in Marketing Requires the Right Tools…and Our Toolkit Keeps Growing.
What You Need To Know About Cardinals Baseball (And How This Can Help Your Brand)
7 Tips for Successful Marketing We Can Learn From The St. Louis Cardinals
Year-In Review: Most-Read Blogs of 2020
SEM vs. SEO: What's The Difference?
The Ultimate Business Owner's New Year's Resolution Checklist
3 Reasons You Should Join the Zimmer Communications Team!
4 of 12 Causes of Advertising Failure: Unsubstantiated Claims
BrandKamp: Do You Have a Media Mix...or a Mess? [VIDEO]
Why Digital Should be Included in Your 2021 Marketing Budget
3 of 12 Causes of Advertising Failure: Business Owner Knows Best
Strategies for Making Tough Budget Decisions After A Down Year
Why You Should Always be Hiring, Even During a Pandemic
6 Business Benefits of Being on Instagram
BrandKamp is Back!
2 of 12 Causes of Advertising Failure: Big Reach Small Budget
Why Radio is King
3 Ways You Can Improve Employee Retention
3 Keys to a Strong Marketing Strategy
Goal Setting in Sales is a Waste of Time - Without These 2 Key Elements [VIDEO]
Does Radio Really Work?
1 of 12 Causes of Advertising Failure: The Desire for Instant Gratification
Become an Online Mid-Mo Baby Expo Sponsor!
How To Build a Brand Strategy
Omnichannel Marketing - The Chipotle of Advertising
Why Marketing Automation Software is so Important
Checklist for a Successful Sales Call Via Videoconference [VIDEO]
Marketing to Millennials
5 Shocking Magazine Statistics
Marketing Lessons We Can Learn from McDonalds
Voiceover Tips: 5 Ways to Sound Likeable and Believable
3 of the World’s Most Effective Ad Campaigns and Why they Worked
3 Tips for Effective Social Media Recruiting
5 Irrelevant Pieces of Information to Stop Including in Your Ads [VIDEO]
Why Top-40 is Still Top Dog
Social Influencers: Influencer Marketing
Classic Rock is on a Roll
ANNOUNCING: Kansas City Chiefs Partnership with Zimmer Communications!
Knowledge is Power: The Allure of Talk Radio
Comeback Companies: Success Stories through the Great Depression
The Perfect Pair: 5 Ways Social Media and Radio Can Work Together
Your Marketing Plan's Secret Weapon: Consistency
What Does it Mean to be a Brand?
Preparing for Reentry: Setting Your Business Up for a Post-Quarantine Comeback [VIDEO]
Pandemic Positivity Pledge
My advertising isn't working! Do I cancel or stay the course? [VIDEO]
COVID-19 - Local Columbia Employers Discuss Economic Recovery
25 Motivational Quotes that Inspire Success
5 Tips to Successfully Recruit and Hire Remotely
Why Your Business Needs a Social Media Manager
When Does A Two-Page Magazine Spread Make Sense?
Weather Through the Storm
5 Ways to Make it Easy for your Customers to do Business with you
The Coronavirus Relief Bill: Information on the CARES Act for Your Business
Celebrating Mid-Missouri’s Response to a Pandemic
3 Reasons Why Communication Will Solve Your Hiring Needs
Five Quick Tips: Time Management
5 Fundamental Sales Skills That Work All The Time, Every Time [VIDEO]
Radio Advertising: The Art & Science of Buying an Audience
How Bad (or No) Branding Can Potentially Hurt Your Business
Why Cutting Your Advertising Budget When Times are Tough is a Bad Idea
Why Customer Retention is so Important
What's the Jam on Jingles?
The Biggest Brands Never Stop Advertising and Neither Should You
What Your Customers Really Care About
UGH It's Political Season! How Can I Advertise and Not Get Lost in the Mudslinging
Slogan Trivia: Name that Brand!
How to Use Magazine Advertising to Brand Your Business
A Four Step System To Solve Your Biggest Marketing Challenges
How to Get Your Customers to Fall in Love with You
Creating An Offer Your Customers Can't Refuse
Zimmer Communications – Evolving Beyond Radio to Comprehensive Marketing Solutions
Why Should You Attend BrandKamp 2020: A Q&A with Chuck Mefford
5 Ways to Guarantee Your Magazine Ads Will Flop
5 Ways to Keep Sales Hot During Winter
The Top 9 Reasons To Sponsor The 2020 Mid-Mo Baby Expo
Three Keys to First Quarter Success
Take Me Out To The Ballgame: 8 Reasons Why The St. Louis Cardinals Are Good For Your Brand
If You're Sick of It, It's Working
The Top 10 Most-Read Blogs of 2019
3 Ways to Capture More Creativity in Your Marketing Campaign
You Have A Difference-Maker - Find It
Ask What The Big Brands Are Asking
Don’t Be A Scrooge To Your Customers
Don't Be Afraid To Brand Your Business Boldly
3 Ways To Stay Motivated
Why We're Thankful This Year
Our Top Ten Tips for Small Business Saturday
5 Ways You Can Improve Your Team Today
Is Your Marketing Budget Increasing, Decreasing, or Staying the Same?
7 Mistakes Businesses Make Trying to Write Their Own Radio Ads, Part 2
7 Mistakes Businesses Make Trying to Write Their Own Radio Ads, Part 1
3 Differences That Set Consultative Sales Apart
Don't Become A Dying Business
The Battle Of Branding
ICYMI: Recapping The 2019 BrandsFormation™ Seminar with Chuck Mefford
6 Characteristics To Expect From Your Marketing Partner
Silent Signals: Unintentional Customer Service Mistakes You Might Be Making
The 4 Do's and Don'ts Of A Job Seekers Market
“Winter Is Coming:” The Top 4 Ways to Market Your Business During The Holiday Season
5 Keys To A Positive Company Culture
3 Tips for Advertising on a Budget
A Four Step System To Solve All of Your Marketing Needs
5 Easy Solutions for Improving Your Onboarding Experience
3 Ways To Make Your Ads Pop, Sizzle, and Stand Out!
What To Do When Your Action Campaign Doesn’t Provide Results
7 Marketing Benefits To Being A Project Pink Party Sponsor
Why Should You Attend BrandsFormation: A Q&A with Chuck Mefford
Why the Best Marketing Plans Start with Action Campaigns
4 Sayings You Should NEVER Add To Your Ads
Are You Treating Your Marketing Budget Like an Expense or Investment?
The Top 10 Reasons You Should Always Work From an Annual Marketing Plan
The Importance of Professional Voicework
6 Reasons Why Your Business Needs a Social Media Manager
Why You Should Always Be Renewing
Over-The-Top (OTT) Video Advertising 101: What It Is and How It Works
5 Ways To Retain Your Employees
5 Blogs That Every Business Owner Should Read
Why We Support The Central Missouri Honor Flight Every Year
Football & Your Business: 5 Things They Have in Common
The Top 6 Factors That Influence Buying Decisions
How Your Business Can Score by Sponsoring High School Sports
3 Differences That Set Leaders Apart from Managers
How To Boost Your Foot Traffic With A 2019 Tiger Tailgate Sponsorship
CASE STUDY: How Effective is Inbound Marketing?
How To Hire New Employees: The Top 5 Qualities You Should Look For
10 Reasons to Sponsor Tiger Tailgate
5 Reasons Why Your Business Should Be Marketing To Baby Boomers
What You Need To Know About Tracking Marketing ROI [In 200 Words]
How To Identify Top Performers Before The Hire
Summer Radio Listeners: Why Every Daypart Matters
Why Top Brands Are Investing In Their Very Own Print Magazines
School's Out, Now What? 5 Ways to Market Your College Town Business During the Summer
Is Radio Dead? 5 Reasons Why Radio Advertising Is Still Relevant in 2019
Zimmer Nominated for Five 2019 Radio Mercury Awards
5 Reasons You Should Work in Advertising Sales
How Leadership Impacts Company Culture
Inbound Marketing Definition in 150 Words
Onboarding Best Practices: How To Transition from Candidate to Employee
Spring and Summer Media Consumption Changes That Should Impact Your Marketing Decisions
Attract, Engage, Delight: How Inbound Marketing Works
How Company Culture Improves Retention and Increases Engagement
New eBook! Digital Marketing: How To Evaluate Your Current Vendor and Strategy to Boost Results
The Top 3 Traits of A Zimmer Radio & Marketing Group Sales Account Executive
Why The Biggest Businesses Still Use Radio Advertising
How To Maintain Business Growth When You're Already Successful
You Just Attended The Brandkamp™ Seminar. Now What?
Does Your Business Website Spark Joy? 7 Areas You Could Be "Tidying Up"
You're Not Fooling Anyone: 7 Reasons Your Business Blog Sucks!
5 Ways To “Spring Clean” Your Business
8 Reasons Your Business Belongs At The 2019 Best of Columbia Party
A "Mid-Mo Baby Expo" Success Story: Boone Hospital Center
The Top 9 Reasons To Sponsor The Mid-Mo Baby Expo
VIDEO: Why Clear 99's Jamie Mac and KCMQ's Shags & Trevor Recommend Sponsoring Bussin' It To Busch
12 Quotes on The Importance of Company Culture
5 Ways Inbound Marketing Generates Quality Leads
The Top Ten Reasons To Sponsor Bussin' It To Busch
The History of Steve's Pest Control
The Future of Digital Marketing
Behind the Scenes: Zimmer's Story
A "CoMo Man Show" Success Story: Royal Power Sports
Are You Spending Too Much on Your Facebook Advertising?
10 Reasons Why Radio is Our Valentine
INFOGRAPHIC: It's World Radio Day!
Why Mid-Missouri Businesses Recommend Attending Brandkamp™
How To Collect Quality Feedback After Your Event Sponsorship
Why We Support the Children's Miracle Network Every Year
The Modern Family: How Today’s Consumers Are Evolving
8 Reasons Associating Your Brand with the Cardinals Can Impact Your ROI
Response vs. Results: What's The Difference And Why It Matters
What Local, Mid-Missouri Businesses Are Saying About Radio & Magazine Advertising
The #1 SEO Tactic You Should Utilize in 2019
15 Reasons Why Your Business Should Sponsor The 2019 CoMo Man Show
5 Keys To Radio Advertising Success for Veteran Advertisers
Search Engine Marketing 101: What It Is And How It Works
Introducing Boom! Magazine: The Newest Way To Target Mid-Missouri's Most Affluent Audience
Wishing You A Happy New Year!
Our Top Blogs of 2018
Why You Need Top-of-the-Funnel Leads And What To Do With Them
A Christmas Poem: Twas The Night
Your Current Patients Are Your Best Marketing Tool
7 Ways To Spruce Up Your Holiday Marketing
Spreading Your Marketing Too Thin? 3 Steps To Creating A More Targeted Strategy
10 Reasons EVERY Business Should Invest in Content Marketing
How Planning and Flexibility Go Hand in Hand With Your Marketing Plan
4 Tips To Boost Your Healthcare Practice Website
The Top Ten Reasons We Are Thankful This Year
Targeted Display 101: What It Is And How It Works
Geofencing 101: What It Is And How It Works
3 Things You Can Do Today To Ensure Your Best Foot Forward Next Year
What Makes Magazine Different From Direct Mail Advertising?
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Social Influencers: Influencer Marketing