Discover the Power of True Colors in a Multigenerational Workplace

What to Know BEFORE Working with a Social Influencer

Local Social Influencers: The Power of Influencer Marketing

The Ultimate Business Owner's New Year's Resolution Checklist

Explore the Beauty of Greece with Collette Travel & Zimmer Communications

7 Top B2C Marketing Trends to Follow for 2025

You've Launched a New Business, Now What?

5 Key Elements of Effective Ad Copy

Beyond Words: Audio Production in Radio Advertising

Why Pausing Advertising During Elections Hurts Your Brand

Responding to Online Reviews Effectively for Your Business Success

Benefits of Advertising During Uncertain Times

How Consistent Advertising During a Crisis Leads to Market Dominance

How to Use QR Codes and URLs to Track Print Ad Engagement?

How Print Media Can Complement Digital Marketing

How to Shine Amidst Political Ad Clutter and Boost Your Local Business

Local Audience Insights: Demographics and Preferences

Turning Election Season into an Opportunity for Your Business

Innovative Radio Advertising Strategies That Work

Supercharge Your Marketing with Regional Magazines

Score Big with Sports Marketing on Radio

Using Influencer Marketing During Political Seasons to Engage Your Audience

4 Ways to Improve Employee Retention

Creating Impactful Magazine Ads: Design and Content Tips

Crafting a Localized Radio Campaign That Resonates

Magazine Advertising in the Digital Era: Relevance and Opportunities

The Hidden Costs of Going Dark: Why Brands Shouldn't Pause Advertising During Elections

Cross-Media Storytelling: Crafting Cohesive Narratives

Integrating Radio with Digital Campaigns: A Multi-Channel Approach

How Advertisers Can Thrive in Political Years

How to Maintain Brand Visibility Amidst Political Ad Clutter

MBA 2024 Zimmer Communications Awards

Calculating the ROI of Magazine Advertising in Local Markets

Building Brand Loyalty Through Consistent Magazine Advertising

The Impact of Local Radio Ads on Small Business Growth

What's the Right Media Mix for Effective Advertising Campaigns?

Revealing ROI: A Guide to Measuring Radio Advertising Results

What Really Matters in Advertising Today?

The Relevance of Print Media in a Digital Age

Positive Persuasion: Crafting Political Campaigns that Move Voters

Building Strong Customer Relationships Through Social Media

Personalization Pays Off: How to Enhance Customer Experience

Local SEO Essentials: What Every Business Owner Should Know

Beyond Viral: Real Timelines to Marketing Success

Partnering with Local Radio Personalities for Brand Loyalty and Sales

Unveiling the Silent Killer: 'I Don't Need to Advertise'

Understanding How Much It Costs to Advertise on Radio

Magazines: Editorial Insight vs. Advertorial Advantage

3 Ways True Colors Will Unify Your Team

Leadership Lessons: Rallying Teams Towards Common Objectives

Why Hiring for Attitude (Over Skill) Can Often Make All the Difference

Why Having Multiple Marketing Partners is Bad for Business

Having a Website is Step One: How to Get Noticed Online

How Radio Personalities Continue to Attract Listeners

Navigating Uncertainty: Branding Strategies for Local Business

5 Tips to Effectively Use Radio for Recruitment Advertising Campaigns

The Impact of Branding on Staffing: Attracting Talent in a Competitive Market

Elevating Your Brand with Video Marketing

Unlocking the Power of Streaming Radio

Five Recruitment Strategies That Give You an Edge When Competing for Top Talent

Event Sponsorship Success: A Roadmap to Achieving a Strong ROI

Targeted Display 101: What It Is And How It Works

Was It REALLY a Down Year (Or are You Missing the Forest for the Trees)

Geofencing 101: What It Is And How It Works

10 Must-Reads: Zimmer Best Marketing Blogs of 2023

Discover the Charm of Switzerland, Austria, and Bavaria with Zimmer Communications and Collette Travel

Get More in '24

Zimmer Communications Annual Recap: The Sounds of Excellence

3 Ways to Improve Your Recruitment Efforts TODAY!

How To Maintain Business Growth When You're Already Successful

Combat Quiet Quitting With True Colors

5 Non-Traditional Recruitment Strategies to Find Top Talent

Harnessing the Power of Local Customer Reviews

3 Benefits of True Colors Training

How To Craft an Effective Job Recruitment Radio Ad

Building an Effective Personal Brand

Revitalize Your Online Presence: The Power of Website Rebranding

Extending Magazine Advertising Reach with Digital Integration

YouTube SEO for Beginners: Tips to Rank Higher in Search

Cut Through the BS: How to Know If Your Radio Advertising Is REALLY Working

Creating an Event Marketing Budget: A Step-by-Step Guide

How Bad (or No) Branding Can Potentially Hurt Your Business

Combine Action and Awareness Campaigns for Marketing Success

What's the Jam on Jingles?

Is Your Business Marketing Product-Focused or Customer-Focused?

5 More Marketing Tactics Your Radio Station Can Provide, Besides Radio

The Perfect Pair: 5 Ways Social Media and Radio Can Work Together

Quality Content and SEO: The Perfect Partnership for Higher Rankings

Attract, Engage, Delight: How Inbound Marketing Works

Why Your Business Needs to Focus on Customer Experience

Is the Power of Radio in Driving Results or Igniting Brand Awareness?

8 False Assumptions Business Owners Have About SEO

Fast Follow-Up: Unlocking the Path from Clicks to Conversions

How to Calculate What a Lead Is Worth and How It Impacts ROI

Take Your Company Culture to the Next Level with True Colors

6 Simple Social Media Posts You Should Be Publishing on Your Brand Pages

The Role of Analytics in Measuring Website Performance

Importance of Creative Storytelling in Radio Advertising

Play to Win: The Power of Sports Marketing

The Dos and Don'ts of Influencer Marketing for Small Businesses

The Role of Radio in Brand Building and Awareness

The Art of Influence: How Action and Awareness Campaigns Use Different Strategies to Succeed in Radio Advertising

Reach Your Target Audience with YouTube Ads

Captivating Audiences: Harnessing the Magic of the Right Voice in Your Audio Brand

6 Steps to a Smooth Business Rebrand: From Website to Logo to Marketing

5 Ways to Make it Easy for Your Customers to do Business with You

Magazine Advertising 2.0: Non-Traditional Ways to Re-Invent a Traditional Favorite

Customer Service Still Matters

4 Ways to Improve Your New Hire Experience

Radio Beats TV in Average Audience and Weekly Reach

Don’t Let Your Salespeople Prospect Without a Target Persona

Five Reasons Why You Should Prioritize Onboarding

5 Ways To “Spring Clean” Your Business

Choosing the Right Social Media Channels for Your Business

Are You Effectively Delegating Tasks?

5 Tips on Effectively Using Social Media for Your Small Business

Yes, Radio Works: Here’s Why

Upgrade Your Advertising with Radio Sponsorships

I Tried Advertising Once and It Didn't Work

Myth Busted: Magazine vs. Digital Marketing

A Productive Rant on Bad Radio Advice: Choosing Only Prime Dayparts

3 Types of Digital Advertising That Pair Well with Radio

So, Your Business Has “Gone Digital.” We Can Help With That!

Get Out Of Your Comfort Zone: Advertising for a Breakthrough

How Do I Know If I'm Spending My Marketing Dollars in the Right Places?

I Don't Need Advertising, I'm Hitting All My Goals

Four Times You Need a Target Persona

Responsive Websites 101: Everything You Need to Know

15 Reasons Why Your Business Should Sponsor The CoMo Man Show

Target Personas Can Help You Achieve Better Results

250,000 Reasons Why We Support the Children's Miracle Network Every Year

The Top 10 Reasons To Sponsor The Children’s Miracle Network Radiothon

Real Estate Marketing Strategies: 7 Steps to Success

Advertising Burnout: What to Do When You’re Overwhelmed by Options

15 Marketing Benefits to an Event Booth Sponsorship

Zimmer Communications Wins in 2022

Year-In-Review: Zimmer Communications' Most Read Blogs of 2022

The Secret Marketing Recipe How-To: (Radio + Magazine + Digital)

6 Tips for Creating Print Ads That Work

Your Top Radio Advertising ROI Questions Answered by Real People Doing Real Advertising

WOW! I Didn't Know Zimmer Communications Does All That!

Common Sales Objections and How to Handle Them

It's No Joke: Best Examples of Humor in Advertising

10 of the Most Memorable Jingles of All Time

9 Small Business Advertising Tips You Can Use Now

4 Benefits of Hiring for Soft Skills & Training for the Job

The Top 6 Factors That Influence Buying Decisions

10 Content Marketing Mistakes (And How To Avoid Them)

10 Goals of an Action Campaign

Magazine Feature Profiles: A Solid Marketing Strategy Year After Year

3 Ways Your Employer Brand is Impacting Recruitment (And How to Improve It TODAY!)

Harness the Longevity and Power of Magazine Advertising

12 Ways to Completely Ruin Your Radio Ads

The Dream Team: Lessons Learned from Molina, Pujols and Wainwright

8 Out-of-the-Box Ideas to Drive Holiday Shopping

7 Simple Steps for a Successful Holiday Advertising Campaign

Recruitment Campaign Do's and Don'ts For Your Marketing Creative

Inbound Marketing Terms You Need to Know

Tap Into Underutilized Resources

7 Must-Know Tips for Your First Radio Marketing Campaign

Five Inbound Lead Generation Strategies Your Business Needs

Join KCMQ in the True North Radiothon

Why Does McDonald’s Continue to Advertise?

How To Boost Your Foot Traffic With a Tiger Tailgate Sponsorship

How To Build Your Brand Through Consistency

10 Reasons to Sponsor Tiger Tailgate

Zimmer Communications Earns 18 Awards at 2022 MBA Ceremony

Josh Ryan - 2022 Winner of Radio Mercury Award for Best Commercial

First-Time Radio Advertiser's Guide to Success [eBook]

They’re Listening: Maximize Your Reach By Sponsoring The Chiefs

Kansas City Chiefs Fans: The Best in the NFL

6 Business Benefits of Being on Instagram

20 Stats That Will Remind You of the Importance of Your Branding

17 Ways to Use Your Radio and Magazine Ads Beyond the Obvious

How Radio Can Make Your SEM More Effective

Advertising Tips for Healthcare & Medical Practice

Magazine Advertising Tip: Tailor Your Ad to the Publication

Content Mapping: 3 Steps for Using the Buying Funnel to Fuel Your Content Marketing

10 Goals of an Awareness Campaign

Connected TV (CTV) Stats That Signal Market Potential

How Many Radio Ads are Needed to Achieve Success?

Best of Columbia: Celebrating CoMo's Best Local Businesses

The Buying Funnel and Why It Matters in Marketing

Everything You Need to Know About the 2022 Man Show [VIDEO]

Why Should You Attend BrandKamp 2022: A Q&A with Chuck Mefford

The Two-Person Conversation Ad Format: Alternatives to a Radio Classic

How to Pack a Punch with Your Magazine Advertising

Why We Support the Children's Miracle Network Every Year

Recruitment Advertising Resource Guide

Social Influencer Spotlight: KAT Country

Marketing The Manly Way with the 2022 Como Man Show

Why Trying It For 3 Months is a Bad Idea

Social Influencer Spotlight: The Eagle

How to Properly Execute a Quality Radio Campaign

Need a Job? Time to Kick Your Own Ass!

What Were The Top 10 Zimmer Communications Blogs in 2021?

Social Influencer Spotlight: KCMQ

Social Influencer Spotlight: Clear99

New Year, New You: B2C Marketing Trends for 2022

Social Influencer Spotlight: Y107

    Topics

    see all topics

    Top Posts

    Prev 1 2 Next