Missouri Marketing Resource Blog
Posts about
ROI
Revealing ROI: A Guide to Measuring Radio Advertising Results
Measuring the return on investment (ROI) for radio advertising can be challenging, but with the...
5 minute read
Cut Through the BS: How to Know If Your Radio Advertising Is REALLY Working
The biggest question about any marketing campaign is whether or not it's doing something positive...
2 minute read
How to Calculate What a Lead Is Worth and How It Impacts ROI
As a business owner, you already understand that leads are valuable. They have a direct impact on...
3 minute read
The Role of Analytics in Measuring Website Performance
Website analytics are crucial for measuring performance and achieving digital marketing goals by ...
4 minute read
Target Personas Can Help You Achieve Better Results
There is a temptation for a business owner to want their business to be all things to all people....
3 minute read
Your Top Radio Advertising ROI Questions Answered by Real People Doing Real Advertising
Originally posted 8/8/2016 - Updated 12/15/2022 In marketing, there's an old saying: "Half your...
4 minute read
How Many Radio Ads are Needed to Achieve Success?
When it comes to running radio ads, how many ads do you actually need? Running too few ads won’t...
3 minute read
What To Do When Your Action Campaign Doesn’t Provide Results
The purpose of advertising is to generate results. Those results differ depending on the type of...
2 minute read
What You Need To Know About Tracking Marketing ROI [In 200 Words]
Here’s the honest truth: If you’re investing in advertising, your provider owes you the right to...
1 minute read
Topics
- Digital Marketing
- Inbound Marketing Services
- Marketing Strategy
- Social Media
- Why Radio
- Marketing Strategy
- Advertising
- Business Growth Strategy
- Digital Marketing
- Business Leaders
- Mid-Missouri Market
- Social Media Marketing
- Radio Marketing
- Recruitment Advertising
- Event Marketing
- ROI
- Magazine Advertising
- Marketing Tips
- Branding
- Zimmer Communications
- Radio Works
- Company Culture
- Why Radio
- Inbound Marketing
- Brandkamp
- Legal - Industry
- Work at Zimmer
- Brandsformation
- Content Marketing
- Local Social Influencers
- Sales Enablement
- Community Leaders
- Lead Generation
- Social Influencer
- Website Content
- Automotive - Industry
- Brand Relevance
- Healthcare - Industry
- Marketing Budget
- Political Advertising
- SEO
- Awareness Campaign
- Email Marketing
- Inside Columbia Magazine
- Video Marketing
- Action Campaign
- Covid-19
- Customer Focus
- First Time Advertiser
- Kansas City Chiefs
- Social Influencer Spotlight
- Sports Marketing
- Thought Leadership
- Como Man Show
- Influencer Marketing
- Omni-Channel Marketing
- Target Persona
- True Colors
- Advertorial
- Connected TV
- Creative
- Customer Experience
- Goal Setting
- Hiring Strategy
- Marketing Partnership
- Music in Marketing
- SEM
- Tiger Tailgate
- Time Management
- Advertising Burnout
- Best of Columbia
- Cardinals
- Holiday Advertising
- Integrated Marketing Communications
- Jingle
- KCMQ
- Marconi Awards
- Media Planning
- Millennials
- News Talk Radio
- Radio Mercury Awards
- Radiothon
- ShopMid-MO
- Springfield, MO
- Virtual Events
- YouTube
- Ashley Cunningham
- Baby Expo
- Blogging
- Brian Kirmse
- Buying Funnel
- CARES Act 2020
- Call To Action
- Case Studies
- Classic Rock
- Clear-99
- Content Mapping
- Custom Publishing
- Frequency
- Get More in '24
- HR
- Henry's Towing
- HubSpot
- Humor
- Insurance Shop
- Josh Ryan
- KSSZ
- KTXY
- MBA
- Marketing Agencies
- Marketing Data
- Mid MO Telcom
- Missouri Broadcasters Awards
- Networking
- Online Streaming
- Print Marketing
- Product Focus
- Quick Tips
- Real Estate
- Reviews
- Sheila & Nicholas Niekamp
- Sponser
- Springfield Yellow Cab Co
- The Eagle 93.9FM
- Training
- True North
- Unique Selling Proposition
- Witt Print Shop
- World Radio Day