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    • Radio
      • KCLR – Clear 99
      • KTXY – Y107
      • KCMQ – Classic Rock
      • KSSZ – The Eagle
      • KTGR – ESPN Radio
      • KATI – Kat Country
      • KWOS – News Radio
      • KFAL – The Big 900
      • KZWV – The Wave
      • Springfield, MO Radio
      • Radio Advertising Guide
      • Recruitment Advertising Guide
      • Social Influencers
    • Magazine
      • Inside Columbia Magazine
      • Boom! Magazine
      • CEO Magazine
      • Custom Publishing
    • Digital
      • Website Design & Development
      • Inbound Marketing Services
      • Geofencing & Targeted Display
      • SEM
      • Connected TV
      • Social Media
      • E-Blasts
      • Recruitment Advertising Guide
    • Creative
      • Logos & Branding
      • Design Services
      • Photo & Video
      • Voicework
      • Jingles
    • Blog
      • Free Ebooks
    • Careers
    • Advertise
      • Case Studies
    • About Us
      • Meet the Team
    • Contact
      • 573.875.1099
      • Contact Us
      • Make a Payment

    Local Social Influencers are passionate, effective advocates for your business in the community.

    Their endorsement will strengthen your brand, build trust with consumers and grow your business in a powerful way. 

    Local-social-influencers

    What is a Local Social Influencer?

    A social media influencer is an individual - in this case, a local radio personality - who has built a strong community presence and digital reputation based on their expertise and knowledge pertaining to the community and often to specific topics. They are active on their preferred social media channels and in doing so generate engagement and followers who pay close attention to their endorsements and behavior.

    They aren’t just a mouthpiece. While they do use their influence to communicate various topics to their audience, social media influencers are far from a simple testimonial voice. 

     

     

    Why Influencer Endorsements Make Sense

    As an endorsement voice for your business, local radio station influencers are the perfect way to: 

    • Drive engagement and conversation with their followers.

    • Breakthrough the clutter of advertising messages authentically. Today’s audiences crave authenticity and a good social influencer is a real person who shows that to their followers.

    • They often develop huge followings as mentioned above, sometimes through their own personal brand.

    • They are often on the cutting edge of adopting new products or services.

    • They differ from celebrity endorsements in that they have a real-life, authentic, and genuine feel that their audience can relate to better than the typical celebrity.

     

    Want to Learn More? 

    Here is a list of blogs that offer more information about social influencers and local celebrity endorsements:

    • The Top 10 Do's and Don'ts of Radio Endorsements
    • The 6 Step Process to Making Radio Endorsements Work For Your Brand
    • Do Radio Endorsements Really Work? Don't Just Take it From Us
    • 5 Reasons for Using Social Influencers
    • What to Know BEFORE Working with a Social Influencer
    • Influencer Marketing: Radio's History as the First and Best
    • Social Influencers: Influencer Marketing

     

     

    Free Downloadable Ebook

    Learn how to get the most out of your Social Influencer partnership.

    Download our FREE e-book to learn tips and strategies for making this your business' most effective advertising strategy yet! 

    1615563284___Zimmer_CTA_SocialInfluencersNEW

    Let's Meet the Influencers!

    Local Social Influencers with stations in Columbia, Jefferson City, and Springfield are waiting to work with you. 

    Click on any radio station logo below to meet that station's influencers!

    Social Influencers - Missouri Market - Columbia/Jefferson City

    clear99-web
    KCMQ-Logo
    y107-web
    eagleTransparentLogo2
    KTGR-ESPN-Radio
    Kat Country
    kwosLogo-600
    theWAVE-LOGO-1

    Social Influencers - Missouri Market - Springfield Area

    Jock ESPN Radio - Springfield
    Real Country 1013 - Springfield
    KWTO
    DOVE - Springfield

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    Zimmercommunications

    * Nielsen radio audience estimates are subject to qualifications and limitations in the report: Columbia, Mo, TSA, 12+, total audience, FA16 and SP 17.

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    Zimmer Communications

    3215 Lemone Industrial Blvd.
    Columbia, MO 65201

    Phone: 573-875-1099


    3109 S Ten Mile Dr
    Jefferson City, MO 65109

    Phone: 573-893-5696


    3000 East Chestnut Expressway
    Springfield, MO 65802

    Phone: 417-862-3751

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