Missouri Marketing Resource Blog
Posts about
Mid-Missouri Market (4)
The Story Behind the Radio Advertisements: Focus on Health Chiropractic
In this series, we will explore the business stories behind local Mid-Missouri radio...
1 minute read
Confessions of a Millennial: Digital Radio Backfired on Me
FOMO. The “fear of missing out.” Older generations may find this use of an acronym (not to mention...
3 minute read
How to Boost Your Magazine Advertising Results with Radio
Magazine advertising is a highly effective form of marketing. One of the reasons is because it...
1 minute read
5 Reasons Switching Radio Stations Might Be a Bad Idea
How long have you been advertising on a particular radio station? Three, four, five years? Perhaps...
1 minute read
The Moving Market: Who You're Reaching in the Columbia, Missouri Market Year-Over-Year
With easy access to both St. Louis and Kansas City, Columbia is a city that prides itself on...
3 minute read
The Evolving College Student: Who They Are and What They Spend Money On
American institutions have changed drastically over the few generations, and college students are a...
3 minute read
Don't Stop Believing: 4 Examples of How Classic Rock Fans are Still a Coveted Demographic Group
If businesses are going to invest their hard-earned dollars into advertising, they want to know...
3 minute read
7 Top Tips from Established Mid-Missouri Businesses
The best business advice invariably comes from business owners who have navigated the path from...
2 minute read
Is Your Auto Dealership Really WOWing Customers?
There's a public perception that if anyone knows the art of the sale, it's the staff at an auto...
6 minute read
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