Missouri Marketing Resource Blog
Posts about
Mid-Missouri Market (4)
The Story Behind the Radio Advertisements: Focus on Health Chiropractic
In this series, we will explore the business stories behind local Mid-Missouri radio...
1 minute read
Confessions of a Millennial: Digital Radio Backfired on Me
FOMO. The “fear of missing out.” Older generations may find this use of an acronym (not to mention...
3 minute read
How to Boost Your Magazine Advertising Results with Radio
Magazine advertising is a highly effective form of marketing. One of the reasons is because it...
1 minute read
5 Reasons Switching Radio Stations Might Be a Bad Idea
How long have you been advertising on a particular radio station? Three, four, five years? Perhaps...
1 minute read
The Moving Market: Who You're Reaching in the Columbia, Missouri Market Year-Over-Year
With easy access to both St. Louis and Kansas City, Columbia is a city that prides itself on...
3 minute read
The Evolving College Student: Who They Are and What They Spend Money On
American institutions have changed drastically over the few generations, and college students are a...
3 minute read
Don't Stop Believing: 4 Examples of How Classic Rock Fans are Still a Coveted Demographic Group
If businesses are going to invest their hard-earned dollars into advertising, they want to know...
3 minute read
7 Top Tips from Established Mid-Missouri Businesses
The best business advice invariably comes from business owners who have navigated the path from...
2 minute read
Is Your Auto Dealership Really WOWing Customers?
There's a public perception that if anyone knows the art of the sale, it's the staff at an auto...
6 minute read
Topics
- Digital Marketing
- Inbound Marketing Services
- Marketing Strategy
- Social Media
- Why Radio
- Marketing Strategy
- Advertising
- Business Growth Strategy
- Digital Marketing
- Business Leaders
- Mid-Missouri Market
- Social Media
- Radio Marketing
- Recruitment Advertising
- Event Marketing
- ROI
- Magazine Advertising
- Marketing Tips
- Zimmer Communications
- branding
- Radio Works
- why radio
- Company Culture
- Legal - Industry
- Social Media Marketing
- Work at Zimmer
- brandkamp
- Brandsformation
- Community Leaders
- Social Media Influencer
- Automotive - Industry
- Healthcare - Industry
- Lead Generation
- Sales strategy
- Website Content
- local social influencers
- Content Marketing
- Email Marketing
- Marketing Budget
- awareness campaign
- Brand Relevance
- Covid-19
- Inbound Marketing Services
- Inside Columbia Magazine
- SEO
- Sales Enablement
- Social Influencer Spotlight
- Video Marketing
- action campaign
- first time radio advertiser
- inbound
- kansas city chiefs
- Como Man Show
- Sports Marketing
- Target Persona
- Thought Leadership
- Why Inbound Marketing
- customer focus
- CTV
- Hiring Strategy
- Music in Marketing
- Tiger Tailgate
- True Colors
- Zimmer
- goal setting
- influencer marketing
- Advertorial
- Best of Columbia
- Cardinals
- Connected TV
- Customer Experience
- Integrated Marketing Communications
- Jingle
- KCMQ
- Marconi Awards
- Marketing Partnership
- Media Planning
- Millennials
- Omni-Channel Marketing
- Radio Mercury Awards
- Radiothon
- SEM
- Search engine marketing
- ShopMid-MO
- Springfield, MO
- Time Management
- YouTube
- advertising burnout
- creative
- holiday advertising
- news talk radio
- Ashley Cunningham
- Baby Expo
- Benefits of CTV
- Brian Kirmse
- CARES Act 2020
- Call To Action
- Case Studies
- Clear-99
- Custom Publishing
- Frequency
- HR
- Henry's Towing
- HubSpot
- Humor
- Inbound Marketing Process
- Insurance Shop
- Josh Ryan
- KSSZ
- KTXY
- Lead Nurturing
- MBA
- Marconi
- Mid MO Telcom
- Missouri Broadcasters Awards
- Murder Hornets
- Networking
- Political Advertising
- Quick Tips
- Search Marketing
- Sheila & Nicholas Niekamp
- Springfield Yellow Cab Co
- The Eagle 93.9FM
- Training
- True North
- Virtual Events
- Witt Print Shop
- World Radio Day
- blogging
- buying funnel
- classic rock
- content mapping
- local
- marketing data
- product focus
- real estate
- reviews
- sponser
- unique selling proposition