Christine Lepp
10 More Radio Endorsement Do's and Don'ts
As we noted in our first list of do’s and don’ts for radio endorsements, a recommendation by a...
3 minute read
3 Examples of How Magazine Advertising Can Boost Your Restaurant Business
Why do the largest brands in the world continue to advertise their products and services? Whether...
1 minute read
How Long Should My Action Campaign Be?
Marketing campaigns can deliver on a variety of goals, depending on the outcomes that you are...
2 minute read
8 Examples of When You Should Be Running An Action Campaign
Action campaigns serve a specific purpose in a marketing strategy — driving action. Whether it’s to...
3 minute read
What Makes Magazine Different From Newspaper Advertising
When it comes to print advertising, you may think it’s a toss-up between newspapers and magazines....
2 minute read
Nobody Puts Baby in the Corner: How To Stand Up For Your Marketing Plan
Who doesn’t love that line from the iconic Johnny Castle? When you firmly believe something...
4 minute read
Finding the Best Job Applicants Isn't Always Easy: Here's How Radio Advertising Can Help
It’s surprisingly uncommon common sense that bad radio advertising is all about your business and...
2 minute read
How Strong is Your Brand in the Mid-Missouri Business Community?
Understanding the strength of your brand in the mid-Missouri business community is an essential...
2 minute read
Breaking Down the People Behind B2B Buying Decisions
B2B marketers face many unique challenges, especially as the B2B purchase process continues to...
4 minute read
Topics
- Digital Marketing
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- Inside Columbia Magazine
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