Carla Leible
Zimmer Communications Earns 18 Awards at 2022 MBA Ceremony
Zimmer Communication’s mid-Missouri radio stations in Columbia and Jefferson City earned a whopping...
1 minute read
Josh Ryan - 2022 Winner of Radio Mercury Award for Best Commercial
The 31st annual Radio Mercury Awards were held on Thursday night June 9th, 2022 at Sony Hall in New...
4 minute read
Kansas City Chiefs Fans: The Best in the NFL
Football fans come in all shapes and sizes, all ages and backgrounds, and all levels of game...
4 minute read
Digital Marketing,
Marketing Strategy,
Social Media,
Healthcare - Industry,
Magazine Advertising,
inbound,
Radio Marketing
Advertising Tips for Healthcare & Medical Practice
Let's face it, as busy medical professionals, you often find yourself too strapped for time to work...
3 minute read
10 Goals of an Awareness Campaign
Originally published 4-14-2017. Updated 3-22-22. There are fundamentally two types of marketing...
4 minute read
Why Should You Attend BrandKamp 2022: A Q&A with Chuck Mefford
“You may have come to BrandsFormation before, but you haven’t seen it quite like this,” shares...
3 minute read
The Two-Person Conversation Ad Format: Alternatives to a Radio Classic
What comes to mind when you think of the word “classic”? It could mean different things to...
3 minute read
Why We Support the Children's Miracle Network Every Year
Most business owners love the idea of giving to charity, in theory at least. But oftentimes...
4 minute read
Why Trying It For 3 Months is a Bad Idea
Radio advertising is a highly creative advertising medium that gives businesses of all kinds ...
3 minute read
Topics
- Digital Marketing
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- Marketing Strategy
- Social Media
- Why Radio
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- Business Growth Strategy
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- Business Leaders
- Mid-Missouri Market
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- Zimmer Communications
- branding
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- Work at Zimmer
- brandkamp
- Brandsformation
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- Automotive - Industry
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- Lead Generation
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- Website Content
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- Content Marketing
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- Marketing Budget
- awareness campaign
- Brand Relevance
- Covid-19
- Inbound Marketing Services
- Inside Columbia Magazine
- SEO
- Sales Enablement
- Social Influencer Spotlight
- Video Marketing
- action campaign
- first time radio advertiser
- inbound
- kansas city chiefs
- Como Man Show
- Sports Marketing
- Target Persona
- Thought Leadership
- Why Inbound Marketing
- customer focus
- CTV
- Hiring Strategy
- Music in Marketing
- Tiger Tailgate
- True Colors
- Zimmer
- goal setting
- influencer marketing
- Advertorial
- Best of Columbia
- Cardinals
- Connected TV
- Customer Experience
- Integrated Marketing Communications
- Jingle
- KCMQ
- Marconi Awards
- Marketing Partnership
- Media Planning
- Millennials
- Omni-Channel Marketing
- Radio Mercury Awards
- Radiothon
- SEM
- Search engine marketing
- ShopMid-MO
- Springfield, MO
- Time Management
- YouTube
- advertising burnout
- creative
- holiday advertising
- news talk radio
- Ashley Cunningham
- Baby Expo
- Benefits of CTV
- Brian Kirmse
- CARES Act 2020
- Call To Action
- Case Studies
- Clear-99
- Custom Publishing
- Frequency
- HR
- Henry's Towing
- HubSpot
- Humor
- Inbound Marketing Process
- Insurance Shop
- Josh Ryan
- KSSZ
- KTXY
- Lead Nurturing
- MBA
- Marconi
- Mid MO Telcom
- Missouri Broadcasters Awards
- Murder Hornets
- Networking
- Political Advertising
- Quick Tips
- Search Marketing
- Sheila & Nicholas Niekamp
- Springfield Yellow Cab Co
- The Eagle 93.9FM
- Training
- True North
- Virtual Events
- Witt Print Shop
- World Radio Day
- blogging
- buying funnel
- classic rock
- content mapping
- local
- marketing data
- product focus
- real estate
- reviews
- sponser
- unique selling proposition