Missouri Marketing Resource Blog
Posts about
Radio Works
Revealing ROI: A Guide to Measuring Radio Advertising Results
Measuring the return on investment (ROI) for radio advertising can be challenging, but with the...
5 minute read
Unlocking the Power of Streaming Radio
While digital marketing continues to rise in popularity, it’s important not to overlook the power...
3 minute read
Importance of Creative Storytelling in Radio Advertising
Let me take you on a journey. Imagine you're hearing a commercial, but it's not just any ad. It's...
3 minute read
Captivating Audiences: Harnessing the Magic of the Right Voice in Your Audio Brand
You're cruising in your car, jamming to your favorite tunes, and suddenly, a voice grabs your...
4 minute read
Yes, Radio Works: Here’s Why
While today’s marketing for the most part has a digital feel due to the insurgence of technology...
3 minute read
Upgrade Your Advertising with Radio Sponsorships
Radio is a powerful tool in your advertising strategy and an effective way to move customers into...
2 minute read
7 Simple Steps for a Successful Holiday Advertising Campaign
The holiday shopping season is almost upon us, which means that businesses of all types are going...
3 minute read
7 Must-Know Tips for Your First Radio Marketing Campaign
Originally Published 1/11/16. Updated for Accuracy 8/19/22. Using radio advertising for the first...
5 minute read
Zimmer Communications Earns 18 Awards at 2022 MBA Ceremony
Zimmer Communication’s mid-Missouri radio stations in Columbia and Jefferson City earned a whopping...
1 minute read
Topics
- Digital Marketing
- Inbound Marketing Services
- Marketing Strategy
- Social Media
- Why Radio
- Marketing Strategy
- Advertising
- Business Growth Strategy
- Digital Marketing
- Business Leaders
- Mid-Missouri Market
- Social Media Marketing
- Radio Marketing
- Recruitment Advertising
- Event Marketing
- ROI
- Magazine Advertising
- Marketing Tips
- Branding
- Zimmer Communications
- Radio Works
- Company Culture
- Why Radio
- Inbound Marketing
- Brandkamp
- Legal - Industry
- Work at Zimmer
- Brandsformation
- Content Marketing
- Local Social Influencers
- Sales Enablement
- Community Leaders
- Lead Generation
- Social Influencer
- Website Content
- Automotive - Industry
- Brand Relevance
- Healthcare - Industry
- Marketing Budget
- Political Advertising
- SEO
- Awareness Campaign
- Email Marketing
- Inside Columbia Magazine
- Video Marketing
- Action Campaign
- Covid-19
- Customer Focus
- First Time Advertiser
- Kansas City Chiefs
- Social Influencer Spotlight
- Sports Marketing
- Thought Leadership
- True Colors
- Como Man Show
- Influencer Marketing
- Omni-Channel Marketing
- Target Persona
- Advertorial
- Connected TV
- Creative
- Customer Experience
- Goal Setting
- Hiring Strategy
- Marketing Partnership
- Music in Marketing
- SEM
- Tiger Tailgate
- Time Management
- Advertising Burnout
- Best of Columbia
- Cardinals
- Holiday Advertising
- Integrated Marketing Communications
- Jingle
- KCMQ
- Marconi Awards
- Media Planning
- Millennials
- News Talk Radio
- Radio Mercury Awards
- Radiothon
- ShopMid-MO
- Springfield, MO
- Virtual Events
- YouTube
- Ashley Cunningham
- Baby Expo
- Blogging
- Brian Kirmse
- Buying Funnel
- CARES Act 2020
- Call To Action
- Case Studies
- Classic Rock
- Clear-99
- Content Mapping
- Custom Publishing
- Frequency
- Get More in '24
- Greece Trip
- HR
- Henry's Towing
- HubSpot
- Humor
- Insurance Shop
- Josh Ryan
- KSSZ
- KTXY
- MBA
- Marketing Agencies
- Marketing Data
- Mid MO Telcom
- Missouri Broadcasters Awards
- Networking
- Online Streaming
- Print Marketing
- Product Focus
- Quick Tips
- Real Estate
- Reviews
- Sheila & Nicholas Niekamp
- Sponser
- Springfield Yellow Cab Co
- The Eagle 93.9FM
- Training
- True North
- Unique Selling Proposition
- Witt Print Shop
- World Radio Day