Carrie Berkbuegler
Building an Effective Personal Brand
In today’s digital landscape, personal branding is your secret weapon for success. However, it’s...
3 minute read
Extending Magazine Advertising Reach with Digital Integration
Traditional magazine ads have undergone a remarkable evolution in the dynamic realm of advertising....
2 minute read
Creating an Event Marketing Budget: A Step-by-Step Guide
Event marketing is a powerful tool for promoting your brand, products, or services and connecting...
4 minute read
How Bad (or No) Branding Can Potentially Hurt Your Business
As a business owner, you cannot avoid or ignore branding. Branding is just as important, if not...
3 minute read
The Perfect Pair: 5 Ways Social Media and Radio Can Work Together
Marketing for small businesses is no longer focused on a divide-and-conquer strategy. Due to...
4 minute read
Attract, Engage, Delight: How Inbound Marketing Works
You may have heard the words “inbound marketing” tossed around, but you're not exactly sure what it...
3 minute read
How to Calculate What a Lead Is Worth and How It Impacts ROI
As a business owner, you already understand that leads are valuable. They have a direct impact on...
3 minute read
Play to Win: The Power of Sports Marketing
Sports have a strong impact on society and culture overall, with people having a great passion for...
4 minute read
The Art of Influence: How Action and Awareness Campaigns Use Different Strategies to Succeed in Radio Advertising
Radio continues to build success and amass a growing audience of loyal listeners. In fact, radio...
3 minute read
Topics
- Digital Marketing
- Inbound Marketing Services
- Marketing Strategy
- Social Media
- Why Radio
- Marketing Strategy
- Advertising
- Business Growth Strategy
- Digital Marketing
- Business Leaders
- Mid-Missouri Market
- Social Media Marketing
- Radio Marketing
- Recruitment Advertising
- Event Marketing
- ROI
- Marketing Tips
- Magazine Advertising
- Branding
- Zimmer Communications
- Radio Works
- Why Radio
- Company Culture
- Inbound Marketing
- Brandkamp
- Legal - Industry
- Local Social Influencers
- Work at Zimmer
- Brandsformation
- Content Marketing
- Sales Enablement
- Brand Relevance
- Community Leaders
- Lead Generation
- Social Influencer
- Website Content
- Automotive - Industry
- Healthcare - Industry
- Marketing Budget
- Political Advertising
- SEO
- Awareness Campaign
- Email Marketing
- Inside Columbia Magazine
- Kansas City Chiefs
- True Colors
- Video Marketing
- Action Campaign
- Covid-19
- Customer Focus
- First Time Advertiser
- Social Influencer Spotlight
- Sports Marketing
- Thought Leadership
- Como Man Show
- Influencer Marketing
- Omni-Channel Marketing
- Target Persona
- Advertorial
- Connected TV
- Creative
- Customer Experience
- Goal Setting
- Hiring Strategy
- Marketing Partnership
- Music in Marketing
- SEM
- Tiger Tailgate
- Time Management
- Advertising Burnout
- Best of Columbia
- Cardinals
- Holiday Advertising
- Integrated Marketing Communications
- Jingle
- KCMQ
- Marconi Awards
- Marketing Data
- Media Planning
- Millennials
- News Talk Radio
- Radio Mercury Awards
- Radiothon
- ShopMid-MO
- Springfield, MO
- Virtual Events
- YouTube
- 2025 Marketing Trends
- Ashley Cunningham
- Baby Expo
- Blogging
- Brian Kirmse
- Buying Funnel
- CARES Act 2020
- Call To Action
- Case Studies
- Classic Rock
- Clear-99
- Content Mapping
- Custom Publishing
- Frequency
- Get More in '24
- Greece Trip
- HR
- Henry's Towing
- HubSpot
- Humor
- Insurance Shop
- Josh Ryan
- KSSZ
- KTXY
- MBA
- Marketing Agencies
- Mid MO Telcom
- Missouri Broadcasters Awards
- Networking
- Online Streaming
- Print Marketing
- Product Focus
- Quick Tips
- Real Estate
- Reviews
- Sheila & Nicholas Niekamp
- Sponser
- Springfield Yellow Cab Co
- The Eagle 93.9FM
- Training
- True North
- Unique Selling Proposition
- Witt Print Shop
- World Radio Day