Mid-Missouri Marketing Resource Blog

5 Reasons Your Event Sponsorships Haven't Gotten You Results

Posted by Carrie Lorenz on March 23, 2017 at 9:14 AM

Event sponsorships straddle the line between marketing and offering meaningful involvement with your community or industry. One of the best ways to capture customers and improve your brand perception is through sponsoring an event. That is, it can be when executed properly. Today, we’ll take a quick look at the five biggest mistakes that will seriously hamper your ability to get results from event sponsorships and break down what you can do to fix them.

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Topics: Marketing Strategy, Business Growth Strategy, Event Marketing

Fresh Ideas for Event Sponsorship Booth Activation

Posted by Carla Leible on August 15, 2016 at 8:30 AM

Event marketing can do a lot for your business — in fact, we've already written about why. We've also touched on some of the common mistakes that can undermine your effectiveness at an event. In today's post, however, we're going to talk about some of the things you can do for event sponsorship booth activation, and we'll offer a few actionable ideas based around your business' industry.

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Topics: Marketing Strategy, Event Marketing