Mid-Missouri Marketing Resource Blog

Christopher Hutchens

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How to Make Your New Website Announcement

Posted by Christopher Hutchens on December 16, 2016 at 9:00 AM

Email all of your clients and customers

Hopefully you already have a list of your current customers and potential customers in your email database. If not, you should definitely start acquiring the email addresses of your customers to notify them about your business and build your customer following. Keeping an email database is one of the best ways to stay in front of your customers .

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Topics: Digital Marketing, Marketing Strategy

What You Should Know Before Choosing a Web Design Company

Posted by Christopher Hutchens on November 18, 2016 at 10:00 AM

Building a new website is a process. It requires time, planning, and back and forth with designers and project managers – all of which can be time consuming without the right development team and project manager. To help ensure your website design or redesign goes smoothly, you need to have clear project expectations and deadlines. Determining budget, deadlines, and your ultimate goal with the website will make sure everyone is on the same page from the start of the project.

This post will help walk you through the most important steps of your new website project, and what you should know before choosing a web design company.


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Topics: Digital Marketing, Advertising

10 Reasons To Redesign Your Website Right Now

Posted by Christopher Hutchens on July 19, 2016 at 8:30 AM

Websites are almost always the first thing people see when researching a company. Now more than ever, businesses need to have a functional website to ensure not missing out on opportunities. Deciding to invest in a new website, or redesignining a current site, isn't always an easy decision. Obvious factors like time and money come into play when making business decisions and sometimes it's hard to think about the future of your business when you're caught up with day-to-day operations.

To help determine where your current website stands, or where you could be  missing out on opportunity, here are 10 reasons you should absolutely redesign your website right now. 

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Topics: Digital Marketing, Business Growth Strategy

Talking To Customers Through Your Company Newsletter

Posted by Christopher Hutchens on September 23, 2015 at 8:55 AM

Are you talking to your customers each week?  If not, you should be.  Email marketing is one of the most powerful tools for small businesses.  In fact, for 69% of US internet users, email is the preferred method of communicating with businesses (Salesforce).  And it’s really not surprising when you think about it.  When we wake up in the morning, get home from work, or before we go to bed - we check our phones to see if anyone recently emailed or contacted us.  Email is not going anywhere and because of smartphones it’s easier to connect than ever before. 

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Topics: Digital Marketing, Advertising, Marketing Strategy

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