Mid-Missouri Marketing Resource Blog

Rebecca Milner

Recent Posts

The Top Ten Reasons to Sponsor Tiger Tailgate

Posted by Rebecca Milner on June 19, 2017 at 9:01 AM

One of the most wonderful times of the year is just around the corner: football season. Can we get an M-I-Z? As thrilling as football games are, everyone knows that they aren’t quite the same without an exciting tailgate. For years, Zimmer Radio & Marketing Group has had the honor of hosting the largest tailgate at Mizzou! It’s a huge pregame party that provides amazing sponsorship opportunities for businesses in our community.

Read More

Topics: Mid-Missouri Market

Football & Your Business: 5 Things They Have in Common

Posted by Rebecca Milner on June 13, 2017 at 8:55 AM

For years, football has soundly occupied the throne as America’s favorite sport. There are countless factors responsible for the game’s long-standing popularity, but most worthy of mentioning is the foundation upon which football is built. That’s because Americans can easily identify with the powerful principles that the game of football represents. Not shockingly, these same principles are engrained into the foundations of successful businesses across the country.

Read More

Topics: Marketing Strategy, Business Leaders

So, Your Business Has “Gone Digital.” We Can Help With That!

Posted by Rebecca Milner on June 1, 2017 at 9:01 AM

At Zimmer Radio & Marketing Group, our highest priority is to see your business grow. We believe in the power of radio, the power of digital, and especially, the remarkable power that comes from integrating these two advertising mediums. In an effort to help your business achieve significant growth, we offer an array of marketing services, including both radio and digital options. Get an inside glimpse at some of the digital services that we provide:

Read More

Topics: Digital Marketing

How Today's Millennials REALLY View Social Media

Posted by Rebecca Milner on May 30, 2017 at 9:01 AM

Sure, you’ve heard it said before: Social media marketing is vital in today’s business world. But any business who desires to market itself via social media must understand the changing behavior patterns of Millennials in order to experience success.

Read More

Topics: Social Media

The Game is Bond: How To Connect While Branding

Posted by Rebecca Milner on May 24, 2017 at 9:01 AM

“Money isn’t as valuable to our organization as knowing who to trust.”

Read More

Topics: Advertising, Business Growth Strategy

Event Sponsorship Success Stories: The 2017 CoMo Man Show

Posted by Rebecca Milner on May 19, 2017 at 9:20 AM

The first annual CoMo Man Show was an undeniably testosterone-filled time, complete with a hot wing eating contest, a beard contest, live entertainment, a hunting-themed escape room, a belching contest, a fishing trip giveaway (to the Bahamas, might we add), displays of campers, boats, and motorcycles, an inflatable Wipeout Eliminator, the opportunity to smash a car, and dozens of booths showcasing all things manly.

Read More

Topics: Marketing Strategy, Event Marketing

Social Media Marketing 101: How to Authentically Engage Your Audience

Posted by Rebecca Milner on May 10, 2017 at 9:01 AM

Think of the last time that you felt someone was trying to get you to do something. How did it make you feel? Defensive? Annoyed? Suddenly an expert excuse-generator?

Read More

Topics: Social Media

Do Your Advertisements Sound Like Fake News?

Posted by Rebecca Milner on April 21, 2017 at 9:01 AM

2016 is gone, and with it, the last traces of trust that the public felt toward the media. During the Presidential election, record-setting numbers of obscure and misleading news stories flooded television networks and made their way to social media platforms, namely Facebook.

Read More

Topics: Advertising, Marketing Strategy

The 3 Numbers Every Business Owner MUST Know

Posted by Rebecca Milner on April 19, 2017 at 9:35 AM

It doesn’t take long to feel thoroughly inspired when listening to CNBC’s “The Profit” star, Marcus Lemonis, talk about business. He is an absolute wealth of information and has a proven track record of success to back up every piece of advice he offers. It seems that this entrepreneur could whip a dying business into shape, even in his sleep.

Read More

Topics: ROI, Business Growth Strategy

ICYMI: Recapping The 2017 BrandsFormation™ Seminar with Chuck Mefford

Posted by Rebecca Milner on April 12, 2017 at 8:40 AM

We just wrapped up our 2017 BrandsFormation™ seminar with the BrandsFormation™ author himself, Chuck Mefford. As usual, it did not disappoint. Chuck is a captivating speaker who draws in his audience from his first word to his last. His inspirational stories and words of wisdom held the attention of each person in attendance.

Read More

Topics: Advertising, Marketing Strategy