Mid-Missouri Marketing Resource Blog

3 Bright Ideas For Your Dental Practice Radio Ads

Posted by Christine Lepp on September 13, 2018 at 8:33 AM

Many advertising mediums have emerged in the past few years, but radio is still an incredibly effective way to reach new patients. Just consider the fact that, according to a Nielsen report, radio reaches 92% of adults in the U.S. That’s more than any other media, including TV and smartphones. That includes prospective patients that could hear your dental practice radio ads, whether it’s a diligent parent or one of the 3 Types of Customers Every Dentist Needs to Be Marketing To.

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Topics: Healthcare - Industry

How Millennial Expectations Are Shaping The Healthcare Industry

Posted by Rebecca Milner on May 1, 2018 at 9:01 AM

Have you ever tried to explain the concept of an 8-track, a cassette tape, or even a VHS to someone who has only ever known the luxuries of today’s digitally dominant world? Most likely, the conversation begins with laughter at the thought of such ancient technologies. Soon after the laughter subsides, however, the younger, digitally-minded individual’s eyes begin to glaze over and their ears start to tune out this conversation that has now become painfully boring.

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Topics: Healthcare - Industry

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