Mid-Missouri Marketing Resource Blog

7 Ways Your Law Firm Can Improve Client Database Communication

Posted by Zimmer Radio & Marketing Group on January 12, 2017 at 8:30 AM

As a successful law firm, you’ve probably got a database of clients you’ve worked with in the past and in addition to that list, you might have taken steps to grow a database with potential new clients. Both of these groups are people that can help grow your firm and contribute to future success.

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Topics: Digital Marketing, Email Marketing, Legal - Industry

Don't Be Scared of Having a Little Fun with Holiday Marketing

Posted by Christine Overfelt on October 6, 2016 at 8:30 AM

For many businesses, Halloween is the time of year that signals it’s time to “kick off” their holiday marketing. Thanksgiving and Christmas are right around the corner, and consumers are getting ready to spend accordingly.

When businesses do begin marketing, it’s imperative they develop some creative ideas for holiday marketing to cut through the noise. You’ll want to do things that will set you apart from the crowd, and involve your audience on social media. Think Halloween-themed specials or promotions that you can share on Facebook or Instagram.

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Topics: Digital Marketing, Marketing Strategy, Email Marketing, Social Media

Digital Promotions Part 1: Why Every Business Can Benefit From a Digital Promotion

Posted by Rebecca Alsup on June 30, 2016 at 8:30 AM

Let me ask you this: If someone came to you tomorrow and said, “Here are 47 people who are in the market for your service RIGHT NOW. Oh, and here is all of their contact information,” what would your reaction be?

If the thought of this influx of hot leads excites you, keep reading.

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Topics: Digital Marketing, Advertising, Email Marketing

5 Easy Ways to Manage Your Email Database

Posted by Christine Overfelt on April 13, 2016 at 10:10 AM

Managing your email database can seem like a tough task, even when it may seem like you have it under control. That’s why we’re giving you and other small business owners a helping hand with some tips and tricks for both growing, and maintaining, your email database. By learning how to easily manage your email database and using some simple email marketing best practices, you’ll be able to take your database marketing to the next level.

Let’s get started!

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Topics: Email Marketing